The Six Figure Mentors – Review

Six Figure Mentors isn’t exactly new, it’s been on the go since at least 2011, and prior to that in another incarnation as Carbon Copy Pro.

I’m reviewing the program as it’s been popping up more frequently in my Facebook news feed of late, which means some poor sucker’s bought into it, and is spending on Facebook ads.

Probably forlornly.

I know it’s a program subscriber behind the Facebook ads, as when it’s clicked on, the landing page that comes up for SFM includes the affiliate ID – and the last thing the actual guys behind it, Stuart Ross and Jay Kubassek, would be doing at this point is spending their own money on advertising.

Nope, you can do that for them. After you’ve first spent $$$$ on the worthless ‘product’ itself.

If you’re wondering what that product is, then the long form sales page doesn’t tell you, and neither does Stuart Ross in his smarmy video pitch.

I think it’s because he reminds me of American Psycho Patrick Bateman – “Trust me”

Honestly, that guy, for some reason, screams “scammer” at me. I don’t know if it’s his fault or mine; if I’ve just watched one too many a lying-into-your-face practised pitch like this and reached my bullshit limit.

There’s all the promises of riches and freedom from being a wage-slave, and living the sort of life Richard Branson would be envious of. Along with that there’s the sob story of misery – before the breakout method of financial freedom was discovered – and now you too, can live this dream life(!) Stuart has.

And dreaming about it is all you’ll be doing, unless you count nightmares in which you realise you’ll never see that money you dropped on SFM ever again – because nothing you give to SFM is refundable.

None of it.

Now that’s gangster! 🙂

But what are you buying into, what is this mysterious and wonderful system that no one with any experience whatsoever, that qualifications, intelligence, technical and business acumen is of no importance to, can master can achieve financial independence with?

Well, it’s another MLM; another pyramid scheme.

There’s a web page put up by a couple of SFM members – Greg and Fiona Scott – that tries to make the case why SFM isn’t a MLM, but either they’re not familiar with how the program they’re promoting works, or they’re just happy to start outright bullshitting you one stage earlier than Stuart Ross.

They claim SFM is different to other MLM pyramids because there’s no bonuses or tiered payment structure.

That’s true, but they try to do a bit of mental gymnastics in attempting to argue SFM isn’t a MLM founded on continuous recruitment of new members, by saying a “commission” as opposed to a “bonus,” makes all the difference.

You’re still selling products geared first and foremost to sell the training to sell the products.

And they’re not honest about what your membership comes with, citing Digital Business Lounge, the lead capture and article writing tools amongst others. Yeah, your membership comes with them – if you purchase a membership that includes this suite of products, because you won’t be getting all that for free or even $29.95 a month! SFM can go into the stratosphere with costs of $97/mth to $20,000 & $2,500 annual fees!

From SFM’s payout structure page:

SFM is all about the “big ticket” commission… which is fine, yeah, that’d be nice… but to be able to sell the big ticket commissions, like every other MLM you have to buy it first.

So, yeah, it’s totally different from all the other financially damaging MLMs with their multitude of up-sells that you have to lock yourself into first before you can promote.

And what are you promoting other than the scheme itself, along with some wildly overpriced internet marketing training – that hasn’t been updated since 2011 – in order to sell the same membership fees you’ve saddled yourself with.

Not that you get great commissions either. Whereas some of these huckstering schemes will give to up 100% commissions, at SFM the best you’ll do is 5% – 40%.

So Stuart Ross and Jay Kubassek keep the other 95% – 60%.

You pay them for this remember. You pay them for the right to sell their product and expend all the marketing costs to do so, and then you get 5% for it.

In a Web space not short on MLM effrontery, SFM really knows how to take the piss.

But SFM Moonies will argue it’s not a MLM because you can use the training to market other products.

And you could.

But after having bought into the program to the tune of several thousands… you’re really going to be chasing a return on that investment by marketing Clickbank products?

No. Like Greg and Fiona above, you’re going to be trying to lure other folks into the same hole you are, telling them it’s all fine and wonderful. The surveys you have to take on application only ask how you intend to promote SFM and how much you can spend on their products! Let’s not pretend SFM is about anything other than selling SFM.

Another thing too about all those overpriced tools they try and convince you to up-sell to – like Empower and others, you don’t own anything you create on them, nor can you use them once you cancel your membership: anything outwith SFM you may have been marketing with them will cease – because it’s the marketing of SFM that it revolves around.

Honest to Christ, I don’t know how these things manage to get a foothold, nevermind proliferate the way they do.

I mean, if I were to sit down, and try and come up with the best con to make me money, I don’t think I could do better than implement the strategies of SFM, Empower, MOBE, 8 Figure Dream Lifestyle etc.

It really is just one step above taking an ad out in the paper that reads, “Send me $1,000 and I’ll tell you how to make a $1,000,000.” Then reply to all enquirers with, “Take out an ad in the paper saying you’ve got the secret to becoming a millionaire and charge 1,000 people $1,000 apiece to tell them that.”

The much lauded “mentors” you get in programs like these are no more adept than you are, and only interested in up-selling you.

In that respect, while you always get reassured you’ve got a team behind you to help, you don’t: you’re on your own. Find your own customers to squeeze money out of. Your team is just as desperate as you are to try and claw back their investment by any means they can.

It simply doesn’t cost four figures to get good, competent, relevant training in network or affiliate marketing: so don’t pay that for it. You’re just lining the pockets of Stuart Ross and Jay Kubassek, no one else. Especially not on the commission rates they pay.

And it’s not going to be easy to find people to buy into this shit either. Maybe you can get a few introductory sign-ups, but the high ticket stuff…? Really, you think you can persuade folks to go for that? You should go into real estate or car sales, you really will become a millionaire…

But, if SFM’s annual promo pics are to believed, some (few) people are making money at this. I believe it too, like I genuinely believe the photos of cheques being handed out at Empower and MOBE gatherings.

It’s great marketing, and there has to be some winners to sell the dream. Like the folks pictured in Vegas beside their winning slot machine that paid out $1,000,000 for their $1 play.

For everyone else SFM is going to be too expensive and too risky.

Even with all the made-for-you marketing… that everyone else is using, and has used, for years on the Web, and will never be search engine ranked as it’s the very definition of “duplicate content.” That’s without factoring in the saturation of this stuff after all these years of failed SFMers peddling it.

I always say, is the product itself intrinsically worth the purchase price? If it isn’t, then it’s a MLM; a compensation scheme. Take away the selling of SFM membership and what skills are you left with, and what are you selling? If SFM suddenly closes like Empower, what are you left with?

My bet is not much, and like Empower, you just lost your big ticket commission gamble.

The big ticket being the training and products that supposedly help you sell SFM.

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If you want to get into affiliate marketing, without spending $$$$ and without selling people a false promise, then take a look at Wealthy Affiliate.

There’s no up-sells, there’s no pyramid, there’s just a comprehensive training set and all the tools included to create a successful affiliate marketing business – promoting whatever niche you want to promote.

Imagine that – being able to make money by writing on something that actually interests you, and you have a bit of knowledge on. That’s gotta be more appealing, and better for the soul, than writing a load of horse shit about some program that’s not delivered one promise to you, that you’re claiming it will for others.

It’s as “big ticket” as the niche or individual item you choose to promote. Except it’s not get-rich-within-six-months as the method relies mostly on organic SEO to draw readers and potential commissions. It’s slower, thus less risky… and less risk means less cost.

A lot less.

Like affordable monthly “hobby” business cost. However, with time, perseverance and persistence, that hobby can grow into a very real and significant income stream. It’s up to you.

Don’t worry, there’s no “credit card required for verification” bullshit, it’s free to join and you get a week’s worth of full membership which is more than enough time to look around and see if it’s for you. After that, your membership reverts to the free level.

You can read my review here.

I’ve got a very large “scammer” siren in my head and I stuck around. I host all my affiliate and business sites under Wealthy Affiliates’ SiteRubix web hosting platform for one – which comes with your membership, even the free one which allows you to create two free sites. So you get all the tools you need, without paying more, as a member.

But like I always say, don’t take my word for it, read what I’ve got to say about Wealthy Affiliate and then check it out for yourself.

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Recommended further reading:

There isn’t a chapter in this book dedicated to SFM.

The Millionaire Fastlane

Crack the Code to Wealth and Live Rich for a Lifetime!

by M. J. DeMarco